Artificial intelligence is one of today’s most promising technologies. Though AI has existed for years, its role in new applications could radically change various industries.

The exact path AI will take is still unclear – this is understandable, since the technology itself is very adaptable. Its potential has even generated controversy, with some saying it requires regulation to avoid catastrophic situations.

The potential downfalls haven’t stopped companies from focusing on the enormous benefits the technology could provide. However, the top 10 AI companies have certainly seen the long-term value of implementing AI early in their system as well as becoming familiar with it before the demand for it skyrockets.

Which Companies Made It to the AI Top 10 List?

1. Google

The search giant has absorbed YouTube, provided alternates to Office, and continually pushed boundaries in the digital age. With their 2014 purchase of DeepMind, a startup focused on AI, Google effectively secured the resources to capitalize on another new tech.

In July 2017, Google released a project called People + AI Research Initiative, or PAIR. The program is designed to study interactions between people and AI. They’ve also developed a machine learning system called TensorFlow, and released it for free.

2. Microsoft

Microsoft is another company that’s become a tech mainstay for their willingness to embrace new developments. In 2016, they founded Microsoft Ventures, a fund that is focused on investing in AI companies. The company has stated they intend to invest in companies that focus on inclusive growth and positive societal impact.

The fund has helped develop Agolo, which summarizes data in real time. It also helped develop Bonsai, which automatically manages machine learning algorithms. Microsoft was even on this track in 2015, when they aimed to allow machines to understand facial movement and voice commands more effectively.

3. Facebook

Facebook is seeking to accommodate new users through the use of AI. Using neural networks, it plans to produce captions for new photos to accommodate the visually impaired. They also plan on using AI to learn what site users prefer, allowing them to deliver a more personalized experience.

Facebook has also expressed the desire to use AI for map development, more specifically in showing population density and using the data to bring their site to more users.

4. Apple

Apple secured their spot in the top 10 AI companies early in 2016 with their purchase of AI startup Emotient. Unlike Google who expressed plans shortly after acquiring an AI-focused company, Apple has been largely private with their plans.

Their plans may relate to their 2015 acquisition of UK company Vocal IQ. Using Vocal IQ’s speech technology, Apple could greatly improve Siri and pursue other speech-recognition applications.

5. Uber

Uber’s investment in machine learning went into high gear with their 2016 acquisition of Geometric Intelligence. The AI startups ambitions regarding machine learning could help Uber become a pioneer in the transportation industry.

Already benefitting from decentralized models for business travel and even freight transport, Uber could use AI to improve booking systems and even to help driverless vehicles become safer. Given their standing in transportation, Uber’s position in the AI top ten relates to the scope of influence they have.

6. Amazon

The eCommerce giant’s obvious AI ambitions can be seen in the Amazon Echo and the intelligent voice-activated home device, Alexa. However, the company has other plans with this growing technology.

The Amazon Machine Learning Platform lets users decipher patterns in data, allowing it to function as both a practical AI solution and an educational resource simultaneously.

7. Intel

A leader in processing power for advanced systems, Intel has a vested interest in leading the field as far as artificial intelligence. Their spot was cemented in the top 10 AI list after announcing a commitment to open source and collaborative machine learning efforts.

Their focus on creating libraries and frameworks conducive to deeper AI development can be seen in their various acquisitions, and their willingness to work with companies like Microsoft to further the tech industry’s understanding of AI.

8. Twitter

Facebook isn’t the only social media giant that sees the value in AI. Twitter has acquired multiple AI startups, including Magic Pony for $150 million. The company’s pursuit of AI may provide new ways for their content to be ranked.

Rather than relying solely on chronological order with the most recent tweets being listed first, a focus on AI may allow the site to rank tweets based on relevancy to the user. Much like Facebooks efforts, this would highlight AI’s ability to adjust based on new data and pre-existing parameters.

9. IBM

IBM’s Watson computer is known for providing replies to inquiries in natural languages. The system has outperformed human counterparts in various exercises including trivia competitions, and recently received some further improvements to its response rate thanks to fellow tech giant Nvidia.

IBM is also experimenting with using AI for education, with plans for a trial run of their teaching assistant app. The result could see lesson plans being constructed based on previously approved content. Such a groundbreaking measure easily puts IBM in the AI top 10, and may secure their spot for years.

10. Spotify

Given that content recommendations are a big part of its business model, Spotify was able to see the advantages in using AI early on. They’ve acquired various AI startups, and have been focused on personalizing both content and advertisements.

Spotify’s focus on AI could change the way content selection is done, providing new opportunities for people to discover music they may have otherwise missed out on.

The AI Top 10 List Can Always Change

Artificial intelligence is evolving daily, and the top companies in the field can change in an instant. There are certainly more companies that have gone above and beyond to bring this new technology into their business models, but some have a greater scope of influence than others. For them, staying on top of AI means reaping the benefits quicker.

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